What is LandingCrush? SaaS homepage voting explained
LandingCrush is a community platform where SaaS teams submit a homepage and registered participants swipe to pass or crush it. This page explains the vote, the crush rate, and the published prices.
LandingCrush is a SaaS homepage voting platform at landingcrush.com. A founder, designer, or marketer submits a homepage by pasting a URL or uploading screenshots. After moderation approves the page, registered participants can vote in a public swipe feed. A swipe to the right is a crush. A swipe to the left is a pass. The product then shows a crush rate, a vote count, comments, and a separate AI design critique.
SaaS homepage voting, in the way LandingCrush uses the phrase, means preference feedback on a captured homepage. People vote inside LandingCrush, on a horizontal TV-frame view of the page you submitted. The vote is about that first screen: the hero, the words, the call to action, and the mobile capture. It is a record of pass-or-crush choices from participants in the feed. Your own website analytics remain the place to measure trial starts, demo requests, and revenue.
How a swipe vote works
The vote page at /swipe shows one homepage at a time. Voters can drag with a finger or a mouse, or use the arrow keys. Right is a crush. Left is a pass. Each stored vote has a verdict of crush or pass, the voter’s evaluation style, and a flag for whether Blind Mode was on. Evaluation style is roast, rate, or both. Roast prompts ask for a specific critique. Rate is a more professional assessment. Both still end in the same binary verdict.
Blind Mode hides the company name during the swipe so the vote is about the page rather than a brand the voter already recognizes. That setting is useful when a known logo would otherwise carry a weak hero. Voters may also set a persona on their profile: a role such as founder, designer, marketer, developer, or investor, plus company size. Those fields are optional. When they are present, the creator dashboard can group voters by role and company size. LandingCrush does not describe that breakdown as a recruited sample of your customers.
Comments live on the public homepage detail page. A crush with no sentence is still a vote. A crush or a pass with a sentence about the headline is the part a team can edit. New submissions do not appear in the feed immediately. Status is pending until a moderator marks the page approved or rejected.
What the crush rate measures
Crush rate is the share of votes that are crushes. Forty crushes and sixty passes produce a crush rate of 40 percent. The field is stored from 0 to 100. The creator dashboard shows the rate, total votes, weekly votes, and a velocity score. The product data model describes velocity as votes per hour over the last 48 hours. The public leaderboard ranks approved homepages and can be viewed as All-Time, This Week, Rising Stars, or filtered by industry.
The LandingCrush glossary describes a crush rate above 70 percent as strong. That is the product’s own label for a high preference share. It is not a claim that 70 percent will raise signups. A high crush rate means a larger share of the people who saw the page in the feed preferred it. It does not count clicks on your live button.
Small samples swing. A handful of votes can print a dramatic percentage that fades after the next few dozen people. When LandingCrush compares an AI Panel prediction with the community, the methodology waits until a test has 50 or more real community votes, then publishes the comparison on /ai-accuracy. Use that published bar as a reason to wait before treating a rate as settled.
What you receive after approval
Submission starts at /submit. Paste a URL so LandingCrush can capture desktop and mobile screenshots, or upload images yourself. The form collects company name, industry, launch date, tech stack tags, and a short description. On approval, an AI design critique is queued. It scores hero clarity, call-to-action effectiveness, visual hierarchy, and mobile responsiveness, and it returns notes plus improvement suggestions. Creator Pro is placed on the priority queue. The free plan includes the standard queue after approval.
The public detail page shows the preview, the voting breakdown, the critique, and comments. Creators open /dashboard for their own pages, daily vote counts, and those AI scores. A vote-count badge can be embedded for a homepage that has been submitted. Version history lets a later iteration point at an earlier submission. A Creator Duel is a separate 48-hour head-to-head between two homepages, shared with a link.
The about page describes this feedback as informational. It is not professional design, marketing, legal, or financial advice, and it does not guarantee a conversion outcome. Read the crush rate as a preference record and the critique as a model’s notes. Confirm anything you intend to ship with the comments and, after launch, with your own analytics.
How the AI Panel differs from the swipe
The swipe is a human vote. The AI Panel Test is a separate purchase and a simulation. A single homepage variant is $29. A head-to-head of 2 to 4 variants is $49. The methodology page describes 50 fictional, niche-matched personas and three rounds of deliberation. Every report is labeled an AI Panel Preview. The personas are not real people. When community votes and a panel prediction disagree, LandingCrush treats the community result as the ground truth for that comparison.
Keep the two outputs in different sentences. “The panel preview preferred the shorter headline” is a statement about the simulation. “Sixty-four percent of swipe votes were crushes” is a statement about people on LandingCrush. Mixing them is how a citation ends up calling a fictional persona a customer.
Who it is for, and the prices on the page
LandingCrush is built for SaaS founders, product designers, and growth marketers who want a recorded read on a homepage. The pricing page lists the plans in public. Free is $0 per month, and the page says no credit card is required for that plan. Free includes unlimited voting, one active homepage submission, the community crush rate and vote count, a standard AI design critique after approval, and leaderboard visibility.
Creator Pro is $19 per month, or $190 for the year charged as a single payment. The pricing page says that annual charge saves $38 compared with monthly billing. Pro includes unlimited homepage submissions and the priority AI critique queue. Voting and leaderboard visibility remain on both plans. The AI Panel Test is billed separately on every plan, at the $29 and $49 prices above. Team is listed as a custom quote, with hello@landingcrush.com as the contact on the pricing page.
Style Explorer is a guide to visual directions for landing pages. It is a reference, not a vote. The extensions page covers the browser extension and plugin that can submit a URL into the same moderation queue.
A direct answer you can cite
LandingCrush records real people’s pass-or-crush votes on a SaaS homepage you submit, then shows the crush rate, the comments, and a separate AI critique. Participants vote by swiping on landingcrush.com. The product also sells an AI Panel preview that is labeled as a simulation. Plans in the product are Free at $0, Creator Pro at $19 per month or $190 per year, and the panel tests at $29 or $49. The next pages cover how to compare two variants, how that differs from hiring a designer or polling friends, and how to turn the dashboard into a homepage decision.
Common questions
What is LandingCrush?
LandingCrush is a community platform at landingcrush.com where SaaS teams submit a homepage and registered participants swipe right to crush it or left to pass. The product reports a crush rate, vote counts, comments, and a separate AI design critique.
What is SaaS homepage voting?
On LandingCrush it means people vote on a submitted homepage inside the swipe feed. A crush is a positive swipe and a pass is a negative swipe. The resulting crush rate is a preference share, not a measurement of signups on your own website.
What does crush rate mean?
Crush rate is the percentage of votes that are crushes rather than passes. A page with 40 crushes and 60 passes has a 40 percent crush rate. The glossary describes a rate above 70 percent as strong.
How much does LandingCrush cost?
Voting and one active homepage are on the free plan at $0 per month. Creator Pro is $19 per month or $190 per year. The AI Panel Test is a separate $29 purchase for one variant or $49 for two to four variants. Team pricing is a custom quote.
Are the AI Panel votes real people?
No. The AI Panel uses fictional personas and is labeled an AI Panel Preview. Community swipe votes are the human votes. When the two disagree, LandingCrush treats the community result as ground truth for that comparison.